The phrase refers to a particular line of toys throughout the broader Transformers model. This product line usually options up to date variations of traditional characters and designs, interesting to each long-time collectors and a more recent technology of followers. For instance, a traditional character could be reimagined with a extra fashionable aesthetic and articulation, incorporating design components from varied iterations throughout the franchise’s historical past.
This strategy permits Hasbro to faucet into the nostalgia of established followers whereas additionally introducing these characters to a brand new viewers. Re-releasing and updating older figures supplies an avenue for collectors to accumulate characters they could have missed, or to acquire improved variations of ones they already personal. This technique contributes to the continued relevance and business viability of the Transformers model, bridging generations of fans. The follow of updating traditional toy strains has a wealthy historical past throughout the toy business, contributing to the longevity of quite a few standard manufacturers.