This phrase signifies the supposed viewers and particular product inside a advertising or gross sales context. It represents the demographic and client group probably to buy Colgate Optic White toothpaste, a product recognized for its teeth-whitening properties. An instance could be a advertising marketing campaign particularly designed to achieve younger adults involved with beauty look.
Defining the supposed client base for this product is crucial for efficient promoting and gross sales methods. Understanding the demographics, wants, and wishes of this group permits for tailor-made messaging and placement of ads in applicable media channels. This focus maximizes return on funding and will increase the chance of profitable product adoption. Historic context may embrace evolving client preferences for whiter tooth and the aggressive panorama of the toothpaste market.
